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15:00-15:50 | Panel | Main Hall

Unlocking E-Commerce Potential in Major Global Markets

This panel will explore opportunities and challenges for Turkish exporters in China, India, and the United States. Featuring high-ranking executives from global marketplaces, a renowned academic, and the head of E-Exports department from the Turkish Ministry of Trade, the session will cover market dynamics, growth potential, and specific hurdles like local trade partners in China, localization requirements in India, and stringent US regulations. Attendees will gain insights into navigating these complexities and leveraging market-specific strategies for success in these critical e-commerce markets.

Moderator:

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Hasan Önal

Head of E-Export and Digital Marketing Department

Ministry of Trade

Speakers:

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Brooks Forrest

Vice President

Walmart

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Tarek Müller

Co-Founder and Managing Director

About You

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Francis Dufay

CEO

Jumia

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TBD